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Vertical Search videos

3 videos

Google Approved Paid Links?

Did you think paid links were a no-no? This isn’t the case at all. Last month, Wil gave $10k to the SEER team so they could test paid content. In this session, he reveals some of the channels he used such as Taboola, Twitter, Outbrain, niche networks for gamers, etc. He will also share exactly what he learned, the impact it had,...


Head to Head

Will and Rand take to the trenches to put together two competing SEO plans for specific sites. They take turns looking at content, links and broad marketing tactics


Blended and Verticals

How to win in a multi-vertical search world. Some sites live in areas where everyting is vertical, others have upside opportunities from (for example) news or video. Whichever applies to you, Rand will be showing you how to rank.