Access our entire video library and a wealth of other training material for just $40 per month with a DistilledU membership (more info).

UX videos

4 videos

Intonation Matters: A New Approach to Search UX

Most of us search to solve a problem as quickly, easily, or thoroughly as possible. Once you decide your job is to help people find solutions to problems, you have to hear from them, not least because keyword research is lacking understanding of a searcher’s emotions. How many people searching for Rolex's today are dreamers vs. ...


Make Magic with Anticipatory Design

Every user wants to be Batman, with Alfred the butler anticipating their wants, needs and preferences. Thus, for anyone hoping to increase customer retention, the ability to anticipate the user’s every need is vital. This talk will explore the magic behind creating anticipatory design and content, including how to incorporate an...


Lessons From An Ontology Nerd

What makes something unclear? Often it is the misunderstandings of meaning. Search is no exception. Ontology is the study of meaning. In this session, learn useful tools for wrangling the ontological beasts of your next project. How are words and models chosen in your business? Is there shared meaning between your colleagues? Yo...


Search is the Front Door to UX

The time when we could rely on the homepage of your website to be the front door to a user's experience is officially over. Suddenly users are more savvy in their browsing and the amount of content the internet has to offer is wide and deep. Organizations now have to create a great user experience that begins from any place a us...