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The Future of Search

Tom Anthony
General Marketing
SeachLove Philadelphia

The Future of Search: Exploring Apple's 'Upcoming' Search Engine People believe Google can't be touched -- Tom disagrees. He has been researching the idea of an Apple Search engine for some time and now as we go to print, there is a rumor circulating that Apple will tease this search engine just a couple of weeks before SearchLove. In this presentation, Tom will break down how Apple could go about building a search engine in a completely novel way, building on their existing technologies and delivering a new form of search that could change the industry. Tom will show concrete examples to show the types of approach Apple could take.

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