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Into the Great Unknown

Noah Learner
Technical SEO
SeachLove Philadelphia

Creating content is hard, and that’s when we have data we can lean into. What happens when we have no data? New Site? New Vertical? New Topic Area? In this talk we'll go beyond keyword research to explore how to build topic maps, and internal linking maps (that align with Google's understanding) to help you conquer NEW SERPS and win more budget from stakeholders along the way.

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