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Google Approved Paid Links?

Wil Reynolds
Vertical Search Content & Creative Strategy Indexation & Penalties Link Building
SearchLove London 2013

Did you think paid links were a no-no? This isn’t the case at all. Last month, Wil gave $10k to the SEER team so they could test paid content. In this session, he reveals some of the channels he used such as Taboola, Twitter, Outbrain, niche networks for gamers, etc. He will also share exactly what he learned, the impact it had, and how in certain verticals he realized they could obtain more links with paid content than in usual outreach – if you do #RCS, you can perform paid linking, and Google won’t mind one bit.

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