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Your Brand in 95 Characters

Dana DiTomaso
Brand Paid Search
SearchLove Boston 2015

Start writing ads that stand out after attending this session with Dana. Learn how to find your brand voice and use it to turn your fickle paid audience into customers. You'll also learn the ins and outs of campaign extensions, mobile versus desktop ads, and how to figure out your best performing positions. Walk away a stronger copywriter, ready to use every character that Google "gifts" you.

Related Videos

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Building Influence in 2019 Rand Fishkin
New Ways for SEO and PPC to Work Together Purna Virji
Practical Tips for Improving E-A-T Marie Haynes

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