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The Power of Data: 15 Keys to a Successful Content Strategy

Casie Gillette
Content & Creative Strategy
SearchLove Boston 2018

In a world of content overload, standing out has never been more challenging. Good content means creating the right content, for the right people, and delivering it at the right time. Enter data. In this session, we'll dive into the biggest issues facing content marketers and break down the 15 key data points that can help guide your strategy.

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