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Mad Science of PPC Marketing for Inbound Marketers

Larry Kim
Social Paid Search
SearchLove Boston 2015

Content marketing is a bit like gravity. It just needs a little push to get things started (or to make it go faster). This data oriented session will cover unusual strategies on how to get way more from your inbound marketing using payperclick advertising! We'll cover unusual white hat strategies for link building, converting blog traffic into 3x more leads, content promotion, YouTube SEO and App Store optimization with as little as $50 dollars. You’ll gain insights into key paid offerings in major platforms like Facebook, Twitter, G+, YouTube, Google Display Network and iTunes, and learn how to leverage them to get more from your non paid marketing efforts.

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