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How to Win at Mobile SEO

MobileMoxie CEO and Founder Cindy Krum has quite literally written the book when it comes to mobile marketing, and this session is packed with tips. She covers what’s changed in the past 6 months in terms of mobile SEO and shares insights using case studies from companies who’ve taken different approaches to mobile strategy.

Related DistilledU modules

DistilledU is our online training platform for search marketing.

Building a Mobile-Friendly Website
Time required: 5h 10m

To help you determine the best approach to handling mobile traffic on your site, we’ve put together an outline of some considerations you’ll need to bear in mind, along with our best practice guidelines and other tips and tricks for every stage of the process.

App Indexing and App Search
Time required: 5h 30m

App search is a generic term we’re using to describe all the different ways people can find your app. There are three main ways that users find apps: searching in an app store, searching the web, and searching a device. The latter two require indexation of content within the app, and all of them require us to learn new ideas and techniques.