Access our entire video library and a wealth of other training material for just $40 per month with a DistilledU membership (more info).

Head to Head

Inbound Marketing on a Shoestring Budget. Our head to head sessions are consistently rated highest by our delegates and it’s not surprising. What better way to ensure our speakers bring their ‘A’ game than by pitting them against each other? In the blue corner – Will Critchlow from Distilled; in the red corner – Rand Fishkin from SEOmoz. Both demonstrate how to build great marketing campaigns on a next-to-nothing budget. Rand’s currently leading the head to head all-time, can Will even the score? Who wins? You decide.

Related DistilledU modules

DistilledU is our online training platform for search marketing.

Consulting Skills
Time required: 2h 35m

This module shares the lessons we have learned building a consulting business which will help you get things done whether you're a consultant or in-house. The main topics covered are personal productivity, team productivity, and managing clients and effecting change

On-page Optimization
Time required: 3h 45m

On-page optimization is the practice of ensuring the content of a page is set up to be relevant for the search queries being targeted. If the phrases you are hoping to rank for don’t appear on the page, it will be much more difficult to achieve your goals - making on-page optimization a crucial part of most SEO campaigns.