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Mat Clayton videos

4 videos

Site Speed for Digital Marketers

We all know that site speed matters not only for users but also for search rankings. As marketers, how can we measure and improve the impact of site speed? Mat will cover a range of topics and tools, from the basic quick wins to some of the more surprising and cutting-edge techniques used by the largest websites in the world.


Growth Hacks

Mat shares lessons he learnt the hard way building his startup mixcloud.com. He covers things like; using product development to get famous, how to build a community, how to integrate social tools to turbo-charge your growth and testing what features will generate demand.


The Next Level of Social integration

Custom actions mean you can allow your users to broadcast how they interact with your site. Doing so can supercharge your user acquisition, retention and site usage. Mat will walk us through his experiences as a Facebook launch partner on the new social streaming features and show you how you can use these techniques on your sit...


Social Media: An Engineer's Perspective

Social media is becoming ever more important, whether as a ranking factor or simply a traffic or business driver. Mat talks through how to architect your site to get liked, shared and clicked; while also revealing how to measure social interactions through closed ecosystems.