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Craig Bradford videos

2 videos

Creating Your Digital Strategy

Strategy is hard. The word strategy is synonymous with tough decisions, head scratching and late nights, but it doesn't need to be that way. At its core, strategy is about picking A or B and following through with the execution. In this presentation, Craig will describe the exact process he uses to create strategies for Distille...

You Don't Need More Traffic

As an industry we focus on more; more traffic, more links, more shares – but sometimes it’s better to focus on what you’ve got. In this presentation, Distilled’s Craig Bradford will show how mixing smart analytics and CRO principles can help you leverage the 99% of traffic that you already receive but get no value from.