Category: mobile
  • Tracking Mobile Visitors in Google Analytics: A Checklist Guide for Mobile Insights

    It is hardly surprising that “mobile” is becoming such a hot topic among digital marketers: comScore reported that in August 2012, 13% of total internet pageviews (roughly 1 in 8!) were from mobile devices (phones and tablets combined). And these numbers are increasing. Econsultancy’s Christmas... Read more

  • Mobile sites and search DistilledLive video discussion

    In the last DistilledLive video, we talked through the current hot topic of late, content marketing, with the people who know it best; the Outreach team in Seattle. You can also, check out Adria Saracino’s Hangout on the very same subject if you want to hear more. This week however... Read more

  • How the Winners Do Mobile SEO [Guest Post]

    **Note from Stephanie: This is a guest blog post by Bryson Meunier, a Chicago-based SEO and Director of Content Solutions at Resolution Media, an Omnicom Media Group Company. His career at Resolution Media has given him the opportunity to help some of the world’s top brands achieve success in... Read more

  • Guide to Google’s New Tablet Search

    Recently in Seattle at Mozcon, Rand showed a slide during his presentation of a new Google search screen that he had recently seen “on a blog”. That evening I was using my iPad instead of my laptop and saw the new search. I tweeted about it, and after hopping on my laptop and testing... Read more

  • Integrating the Social Community in Offline Media

    Imagine my surprise as I was sitting in the Philly airport, reading a copy of Lucky Magazine, that I should come across something I love. It’s an advertisement from Bing. Yes, I said love. It’s a blatant advertisement, and it’s from Bing (stop groaning, they are getting better!).... Read more

  • Launching Linkbait is like organising a party

    Know what today is? iiiiitttt’s.... Analogy Friday! Tomorrow night, the Distilled crew is coming to my house for a party. It’s called Boardgames and Beverages. Rocking. While I stayed up all last night decorating personalised menus and filing the party bags with appropriately luxurious... Read more

  • Mobile news round-up (don’t want to call it weekly yet!)

    Given my over-arching interest in all things mobile (and especially mobile SEO ), I subscribe to a fair few feeds giving me mobile and mobile SEO news and opinion. I am always keen to learn of good ones I don’t know about, so feel free to drop a link in the comments. I currently subscribe to:... Read more

  • Does ‘mobile internet’ mean ‘internet on the handset’?

    In the course of some of the work we have been doing recently, we have been thinking about the differences in mobile usage between the UK and the US. There are a lot of reasons why people use phones differently on opposite sides of the Atlantic: - Early technology differences in the networks-... Read more

  • How to choose a URL for your mobile website

    I’ve been writing a lot about mobile stuff recently - I think it’s just been on my mind a lot. With revelations like 50x more iPhone search volume than from any other handset, however, I think we might be hearing more about mobile search from everyone in our industry. At least it... Read more

  • Mobile search: Why Google could be the next Google

    Ciaran just wrote about how everyone is buying Yahoo! including Nokia, the mobile handset manufacturer (something Rebecca talked about as well ). We have spent time here speculating about the exact same things. The combination of this train of thought and Rand’s post on what might dethrone... Read more

  • Google’s iPhone search not doing any geo-targeting?

    While digging around a little bit into the various mobile versions of Google (and other large sites), I found their iPhone version. They also have a version at Now, I don’t have an iPhone:( but I have changed my user agent to mimic the iPhone and done a few searches on there. It... Read more

  • Why SEOs should care about the US spectrum auctions

    At the end of last week, we heard the news that the initial bids in the FCC’s auction of 700MHz spectrum reached $2.4 billion. This auction is being run to reallocate spectrum previously used for analogue TV that has been freed up by the move to digital. I don’t know very much about the... Read more