Category: distilled
  • Building links and leads: How co-marketing can work for you

    I got to know Liz when we ran a joint webinar with Hubspot a few months ago. Unlike some other efforts we’d made to do joint marketing with different companies, this one went super well. With this in mind, we thought we’d ask her to share some secrets to successful co-marketing with you... Read more

  • Avoiding outreach failure, DistilledLive video discussion

    With the launch of the DistilledU Expert Outreach module this week, who better to talk us through the subject than the team themselves. This week’s video comes from Rob Toledo and James Daugherty, sharing their experiences on how to avoid outreach fails. In this video, the guys talk through... Read more

  • The Content Marketing Show Round Up - May 2013

    Friday saw more than 1000 marketers attending the Content Marketing Show in Logan Hall at the Institute of Education in London. This was my favourite slide of the day - it’s Paul May’s & the photo was taken by Stacey Cavanagh. The wifi password was ‘going underground’ but... Read more

  • Dealing with content beyond the webpage, DistilledLive discussion

    By now, most of us are aware of the idea of responsive design and the sorts of tools you can use to make your website’s layout more mobile friendly. But how do we deal with content in this multi-screen world? In this video, London consultants Hannah Smith and Bridget Randolph talk you through... Read more

  • Who fancies joining us in Paradise?

    On 5 th & 6 th September, we’re bringing our renowned mixture of expert speakers, advanced sessions and invaluable networking opportunities to the sunny West Coast; San Diego to be precise! Summer seems to have been and gone already in the UK, so I, for one, cannot wait to be heading over to the US... Read more

  • SearchLove Boston 2013 - Day One Recap

    It’s that time of year again! Flowers are budding, kids are counting down the days to the end of the school year, and SEOs are flocking to Boston for Distilled’s Spring SearchLove conference. Like years past, we had a killer lineup to kick the conference off. For those who weren’t... Read more

  • Content Marketing DOs and DON’Ts

    While everyone’s definition of content marketing is a little different, the execution side of this marketing channel has much more definitive best practices. Whether you are new to content marketing or just looking for validation that your program is running smoothly, here are some of the... Read more

  • Data vs Personas for Content Planning, DistilledLive video discussion

    The last DistilledLive video came from our London team and talked you through some positive ways to give feedback to your designers when it comes to producing content. In this edition, we’re moving on from the design of the content as we hear from Kyra Kuik and Alyssa Ennis from our Seattle... Read more

  • How to Write Effective Copy for Your Website

    When I declared an English major in college, my mom said it was a great choice, “because people will always need good writers.” I was pleasantly surprised to find that true upon graduating college, but I was also pretty surprised to find out why people need good writers: because they can’t actually... Read more

  • LinkLove London 2013 videos are now available

    This may well have been the last LinkLove but here at Distilled we were set to make this the best one yet and the quality of speaker sessions [not to mention, line of mid conference refreshments and activities; Scaletrix, anyone?] were certainly testament to that. Whether you want to earn buy-in... Read more

  • Why Content Marketers are Right to Hate on SEOs

    Do you self-identify (or have you previously self-identified) as an SEO? If so you likely won’t be too surprised to hear that you’re ‘unpopular’ in the content marketing world. In truth I’d suggest that unpopular doesn’t come close to covering it. You might in... Read more

  • DistilledU is going free...

    ...for a day, at least! On Wednesday 8th May, we are giving you free access to all text, interactive modules as well as over 80 hours of HD video content in our online training platform. If you’re already a DistilledU trial or paid member- all you need to do is log into DistilledU account and [for... Read more