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Long-Form Content vs. Short-Form Content: Which Should You Use?
Jasmine Peralta –
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Author | Amanda Sullivan - SEO Strategist at Brainlabs Bio | Amanda is an SEO Strategist with a B.A. in English from the University of Texas at Austin. She joined the Brainlabs team in January 2021 after earning a certificate in Digital Marketing where she honed in on her passion for SEO. She... Read more
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How to Benchmark Your SEO Performance
Will Critchlow –
An increasingly common request from in-house SEO teams, or digital marketing managers, is for help figuring out how to benchmark their SEO operations. This could be from international managers wanting to compare and contrast individual country-level operations, it could be from senior management... Read more
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Diagnosing ‘no return tag’ errors in GSC when hreflang, on the surface, looks optimal
Annaleis Montgomery –
Bio | Annaleis is currently working as an SEO Consultant at Brainlabs. Her experience lies in digital marketing, with a specific focus on search engine optimization (SEO), in developing and executing SEO strategies for a variety of global accounts, in varying industries. She is building her... Read more
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8 Solid Affiliate Marketing SEO Strategies to Scale Your Organic Traffic
Jasmine Peralta –
Author | John Allen - Director, SEO, 8x8 Bio | John Allen is the Director of SEO for 8x8, a leading communication platform with integrated contact center, voice, video, and chat functionality. John is a marketing professional with over 14 years of experience in the field, and an extensive... Read more
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The Semantic Revolution in SEO & SEM Strategy
Lynsey Little –
Author | Zach Wales Bio | Zach Wales is a senior strategist in search marketing who has been honing complimentary SEO & SEM strategies for over a decade. He architected the digital marketing department of a full-service agency, HZDG, where his clients included NVR, Inc.; Hilton Hotels; Organic... Read more
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Zero-Click Searches: What SEOs & Content Marketers Need to Know
Jordan Mollins –
Bio | As an SEO Account Director, Jordan defines Brainlabs’ SEO strategy and drives innovation for our clients. Before joining us, Jordan was the director of SEO & Content at Morgan & Morgan, working with America’s largest personal injury law firm to increase retainers and ensure consistent... Read more
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5 Important Copywriting Tools Every SEO Pro Needs
Anthony DeSordi –
You’re an SEO. You’ve found an incredible keyword gap for your client that their competitors aren’t ranking for. Thrilled, you develop title tag and on-page copy recommendations for your client and are sure that your advice will propel their organic traffic forward. Copywriting tools? For on-page... Read more
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Is Video Marketing Good for SEO?
Samantha Madden –
For years marketers have been talking about video in marketing. The rise of video..the importance of video.. everyone should be watching out for video. And they’re right. People are watching more videos than ever, so It’s safe to say that it’s a worthy investment for just about any brand. In fact... Read more
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Distilled and Brainlabs Have Combined Forces: What’s Next For Us?
Tim Allen –
In case you missed it, back in February, Distilled merged with Brainlabs. This was the first step towards a joint vision of creating the agency model of the future: no silos, no departments, just brilliant teams centered around clients, allowing us to deliver best-in-class digital marketing. Now... Read more
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Tips for Effective SEO Project Management
Samuel Mangialavori –
Project management and SEO, what do they have to do with each other? Isn’t SEO just about some geeky technical magic that will get your site more traffic? SEO is a relatively young field, which has grown significantly in the last 5-6 years. Most of the people I know who are not very familiar with... Read more
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E-commerce: What to do when you can’t make deliveries
Arpun Bhuhi –
Covid-19 is impacting businesses across the world and a lot of industries are taking a hit. E-commerce sites are seeing a particular problem where warehouses and delivery centres are closing and deliveries can no longer be made. If that’s a problem facing you and your business at the moment, read... Read more
