Join in and do your bit to get rid of ripoffreport from the SERPS

As I wrote earlier, is finally getting some serious push-back from people in the reputation management / SEO industry (Rand, Chris, Andy).

Now SEOmoz have kicked this into over-drive with their heavyweight legal mind, Sarah L. Bird Esq. contributing a piece on the anatomy of a ripoffreport lawsuit.

In order to help spread the word far and wide, we have created a set of badges that you can include in blog posts or on your website to show your support for the campaign to have Google do something about these shake-downs.

We have included links back to this page to explain what it’s all about and so people can get their own badges - we aren’t in this campaign for SEO benefit, so feel free to link instead to your own page explaining the situation (note that the badges are CC licensed - see below - so you can do with them as you wish), or to make the links nofollow.

You are welcome to include them using the code below:

I support the campaign to get RoR out of Google

<a href=“”><img alt=“I support the campaign to get RoR out of Google” height=“104” src=“” width=“253” /></a>

I thumbs-down RoR

<a href=“”><img alt=“I thumbs-down RoR” height=“23” src=“” width=“73” /></a>

The idea is that the large one is designed to go on blog posts about the subject and the small badge is to place in a blog sidebar for example.

Creative Commons License
This work is licenced under a Creative Commons Licence. This means you can copy the images, upload them yourselves and use your own versions if you prefer not to link to us.

The badges are the work of our graphic designer, Leonie Wharton, and I’m sure she’d like a shout out if you do use our badges :)

I just wanted to end with a note about motives:

  • My company is not (yet!) listed in ripoffreport
  • I have nothing to gain from them being removed from the search engine results pages
  • In fact, companies approach us asking us to carry out reputation management when they get listed in ripoffreport - we would get fewer of these enquiries were ripoffreport to be discredited in the search engines

I have said before that I am a huge fan of the power of the internet to spread consumer reports and warnings. I believe, however, that the approach of ripoffreport is far more like a shake-down than an activity in raising consumer awareness. I guess what I’m saying is that with great power comes great responsibility.

Will Critchlow

Will Critchlow

Will founded Distilled with Duncan in 2005. Since then, he has consulted with some of the world’s largest organisations and most famous websites, spoken at most major industry events and regularly appeared in local and national press. Will is part...   read more

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  1. ROR Fighter

    I love the ROR badge it is time to take care of these clowns. Anyone puts up anything and they are under your listing. You need to outline what we can do? Who can we contact to get Rip off report removed from google.

    reply >
  2. Now that you have the badges what are you going to do about it. What actions are you taking?

    reply >
  3. Loraine

    Seems to me that Google, as the publiSHER, SHOULD blacklist this site, since they violate the TOS. Why don't victims of ROR sue Google instead, since they are the sponsor's of evil???
    (a class act law suit ???)

    reply >
  4. It seems to me that Chris Bennett's original description of ROR Violations of Google TOS need to be addressed by Google. The real question is why this is going on and has been for several years. There is plenty of questionable content on the internet but it usually does not command such a high ranking.

    If Google handled ROR according to its own policies the site would be relatively harmless and might even reinvent itself into the resource it probably was intended to be.

    Is there someone who can press Google for some answers?

    "Don't be evil."

    reply >
  5. We have a petition up for Google over here. Please sign it if you can.

    There is also a funny fake ripoff report I listed with them about my very own website.

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  6. WaitAMinute

    Wait a minute. Google said at a conference they don't see any violations. Scammers like Madoff take people's money every day. Mortgage lenders practice predatory lending that puts people's homes in danger. At home scams are on the rise. The ONLY way people find out about all the sh*t that's happening is through major forums, and YOU guys want to completely BAN them? I don't get what you've got against people knowing about scams.

    I'm as dead-set against jerks who knowingly post false reports as anybody else, but to try to completely ban the forum is throwing the baby out with the bathwater. It's closing the community hall because a couple of guys shouted FIRE and someone got injured. Besides, do you seriously think that if RipoffReport is gone that no one will take its place? Get real. They're already lining up to try to get the kind of power the site has (, etc).

    To me, trying to ban them is a waste of time. Google has no issue with them. The CDA protects them (and as soon as they remove even one report, their protections collapse, so of course they can't). And, more importantly, there are ripoffs and scams people need to know about. Where do you think the media get all their tips for consumer fraud stories? The Ripoff Report. Same with a a lot of law firms on class action issues.

    The CDA is necessary, and sites like the Ripoff Report are equally so. It sucks that some people have no morals and post false reports, but they could do the same at any forum, any blog, and news comments section, and they can do it anonymously because of the CDA. If someone is p-o'd enough, they'll find a way to vent. Yeah, ROR has more SERP power than others, but that works for us when we want to know about the Madoffs of the world. It's a necessary part of today.

    reply >
  7. Rajo

    I've heard of Zallas Technologies from a friend of mine saying that they got rid of a rip off report for him in Google. So while the petition is still going on, you can still have get rid of the rip off report.

    reply >

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