The last talk of Courvoisier on our blog (for a bit at least)

This video that included a (brief) interview I did at the Courvoisier Future 500 party last week intrigued me because it mentioned that Courvoisier spent over £1m in the first year on this whole social / online / offline / PR strategy. An interesting number. I wonder what results they have seen?

It was good to see Walid from TrustedPlaces having his say...

Will Critchlow

Will Critchlow

Will founded Distilled with Duncan in 2005. Since then, he has consulted with some of the world’s largest organisations and most famous websites, spoken at most major industry events and regularly appeared in local and national press. Will is part...   read more

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1 Comment

  1. Wow - £1 mill?! I mean the party was certainly very swanky but the online social networking site certainly didn't cost that (I hope). I wonder how much the observer partnership cost? Good to see you on video tho :-)

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