PRO Seminar 2010: Autumn’s must attend SEO event in London

As autumn quickly descends over London, and summer is becoming a long-distant memory, it's time to fill up your calendar to prevent the dark evenings casting a gloomy cloud over you. There is no better event to hold the melancholy nights at bay than our very own PRO Seminar held in partnership with SEOmoz.

Why should you attend?

There are a number of reasons why our SEO PRO seminar is a must-attend event this autumn: we have an awesome line-up of speakers that are all paving the way in the SEO industry here in London and elsewhere. The speakers will be offering their latest supply of all that is new and current in the world of SEO. The sessions are advanced, and you can expect to leave the two days with tonnes of notes, tips and tricks to implement. Finally, we have a great venue in the heart of London's West End which we think is a big improvement on last year. There's a lot fewer stairs - which for those that attended in 2009 will be a great relief (there's a good source of exercise, and then there's torture!).

Why are we different?

This isn't your average SEO event, and here are the reasons why:
  • We don't have advertisers, sponsors or multiple tracks
  • There's no hanging around waiting for sessions to commence
  • We cram the 2 days with as many advanced sessions as we can
  • We provide delicious food made by great chefs on site at The Congress Centre
  • We coordinate with our speakers to make sure that their topics are the best that they can be. You can be sure that they will present you with new and innovative ideas that you can't get anywhere else
  • We throw you a wicked party


There's a pretty awesome party scheduled for the Monday night at Circus-Bar in London's Covent Garden, which is just a short trip from the conference venue. You will witness some breathtaking acts and sip on some mind-blowing cocktails, and this is a great opportunity to network with and chat to industry insiders. You never know, Tom may even do a trapeze act for you - his birthday present from Will is to try this out, and the timing seems convenient to me! ;)

LondonSEO are kindly organising a great meet up for the 2nd night, too. The location is TBC, but you can expect a great pub with some cash behind the bar for a much needed refreshment. This event is open to anyone in the SEO industry, so it's a good opportunity to arrange to meet that person you have been chatting to on Twitter for months.


The buzz for the seminar is already high, as you can see in the comments on Will's post on SEOmoz.  We have people from big enterprises and start-ups attending from all corners of the globe, all of whom are hungry for the latest in our industry. We have an exclusive breakfast with the speakers on the 2nd morning which sold out so quickly that we are already considering how to open this to more delegates for next year.

The speakers, who are they?

We have a great selection of speakers again this year including some of our own Distilled crew and SEOmoz greats Rand and Ben, who are sure to knock your socks off. We have Richard Baxter of SEOgagdet, Dave Naylor, Jane Copland of Ayima,  Alex Craven of Bloom Media and many more who you will not want to miss. You can see a breakdown of the sessions topics again in Will's post. In short, everything from link building, excel tricks, analytics, keywords, hiring SEOs, design, live site reviews and SEO maths will be covered... If that's not enough to tempt you, then I don't know what is! If you would like to have your website reviewed live at the seminar, please email me ASAP:

If you don't book your ticket,you won't get to witness something along the lines of this:

- Such cool cats

Quick re-cap:

The Details:

  • Where: The Congress Centre in London's West End
  • When: October 25th and 26th
  • Price: £699 +VAT
  • If you are an SEOmoz PRO member, you can get access to special pricing by using the code in the discount store - making it a steal at £499 +VAT / person.
  • Get your ticket now!


There are a number of hotels surrounding the seminar venue:

I look forward to seeing you all there!

Future Distilled Events

Over the coming months, you are bound to hear more about future events - we are expanding! 2011 is going to be a busy year, but we are keeping the details under our hats for now. We will,  however, be running more webinars. Currently Will hosts these every couple of months, and they have a really great following, Sign up here to find out more. My role has changed at Distilled, and I am now heading up the events so you can expect to see more from me in the coming months.

Get blog posts via email