In order to avoid any confusion, I thought I’d start with the facts:
Last month, Will Critchlow took the reins as CEO of Distilled. Co-founder Duncan Morris is moving to become Chairman and will be bolstering our growing investment in R&D.
That’s the punchline, but I’m sure it raises as many questions as it answers. I’ll do my best to answer them, but first, a personal note:
Duncan and I have been best friends since high school. I’m godfather to his son. Building a business together has been our driving ambition since we were teenagers. Anyone who has seen close personal relationships mixed with business will be pleased to know that Duncan and I remain as close as we always have been. We’re good. Both of us are happy. We have big ambitions for the future.