DistilledODN is coming up on its 1st birthday. We ran our original public pilot in February and March 2016, before launching in April. We now do more requests every few hours than we did during that pilot period! We thought it might be interesting to highlight some of the numbers that tell the story of that growth. Read on for the low-down, or skip to the end for the story of a split-test that added £100,000 in revenue per month.
Requests per month
We don’t have detailed statistics for the earliest days, but we know that in June we were handling about 5 million requests a week. We have grown steadily since then, and in September we shared a traffic milestone:
I’m not sure we’ve talked about this publicly yet.