Maria Hayhow's Posts



How to Create a Successful Crowdfunding Campaign

If I had a million dollars…I’d be rich.
– a catchy tune by the Bare Naked Ladies in 1992.

Now in 2014, crowdfunding has allowed many entrepreneurial thinkers the ability to sing a different tune. If I had a million dollars I’d build, create, donate, share, prototype…and the list goes on.

There are plenty of other good reads on how crowdfunding has fostered a new culture and disrupted the financial landscape but I’ll just stick to how to create a successful crowdfunding campaign. Crowdfunding is a rapidly growing industry that requires both business strategy and online marketing tools and tactics, on a campaign level.

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Sexy Content: Seattle MeetUp Recap

While we are very excited for our SearchLove Boston line-up and SearchLove San Diego announcement, Distilled Seattle has been hosting some great conversations and MeetUps!

Last week Adria Saracino (Content Strategist at Distilled) was joined by Kim Magden (Content Management Engineer at Software Tableau). Here are a few insights from the event and both presenters’ slide decks – enjoy!

Join in with User-Generated Content and Water Cooler Conversations

Even though Adria spoke about external content strategy/ outreach and Kim on internal content strategy/ curation, they both emphasized the notion that in order to speak to your users, you must first listen to them.

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Holiday Inspiration for Marketers

Hey, how are you? My name is Maria Hayhow and I’m the newest member of Distilled Seattle! It is safe to say I am nowhere near ready for the holidays, but I have been giving a great deal of thought to holiday-centric content. Social media is a great avenue to spread the holiday cheer. Even during this festive and exciting time of the year we all could use a little inspiration to take our campaigns to the next level. So I thought I’d direct your attention to some examples of companies creating great holiday-centric content along with a few friendly holiday reminders to get you into the spirit of things...

/Pin the Stockings

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