Leonie Wharton's Posts

What is it like to work at Distilled?

A few months ago now, Andrew Martinolich joined us for a 2 month internship, working just 2 days per week. He has written about his experience whilst working at Distilled, which provides an insight into what it is like to be part of the team here.

Andrew writes:

Getting the Internship

After spending a few weeks awaiting a decision from Syracuse University’s Abroad Internship Office, I really didn’t know what to expect in terms of an internship. I was paired with Distilled, a SEO company that needed an extra pair of hands in their design department. What was to be my line of work? What would the people be like? This was to be my very first internship so the questions just kept coming.

It turned out I was way overdressed for the interview but was put at ease by the informality and kindness of CEO Duncan Morris and Executive Assistant Hannah Livingston. This air of friendliness would set the tone for the rest of my stay at Distilled.

Continue reading >>

Distilled’s new Events Branding - Logo Design

Over the past month or so the Distilled Design and Events team have been working hard to rebrand Distilled’s events.

But why are we rebranding our events?

Earlier this year we held two link building conferences, one in London and one in New Orleans, aptly, though not very creatively, named ‘Distilled’s Link Building Conference’.

The Link Building character was our robot spider, we didn’t have a logo for the conferences.

Continue reading >>

What Everybody Ought to Know About Twitter Backgrounds

What is your Twitter background? A random photograph strangely filling only a quarter of the screen? Or perhaps a slightly pixelated company logo in the top left hand corner? Or maybe you’re a minimalist... just a plain colour background for you?

We have been doing something fun with our Twitter Backgrounds, read on to find out more.

We have developed a FREE Twitter background template available to download. This will help you design a background the works well with the current twitter design:

twitter-background-template FREE Twitter background template

Continue reading >>

The Perfect Client – Potters Fields Park

Don’t you just love it when things run smoothly? It becomes clear that a harmonious working relationship, like any relationship, involves input from both parties.

Without equal effort from the client, and the team they have hired, business relationships can often deteriorate. Recently at Distilled the design and development team have had the pleasure of working with Hannah and Stephen from Potters Fields Park. But what was it that made this working relationship so pleasing? What can we take from the smooth running of this project? And how can we apply what we have learn’t to future projects?

I believe proceedings ran smoothly because of the 3 C’s:

Communication Co-operation Compromise

At Distilled we run projects in a few clearly defined stages...

Step 1 - Requirements and Wireframes:

This phase is really about realising what information needs to be included and working out how it should be categorised.

Continue reading >>

Usability versus Dyslexia

Legibility guidelines for dyslexia often conflict with usability conventions for websites. My challenge was to find a way of designing a website that adhered to both sets of rules.


Just before embarking on the new website design for the British Dyslexia Association I read Steve Krug’s book ‘Don’t make me think’ on usability. I was excited about putting my new found knowledge into practice.

I entered the design kick off meeting with my usability hat firmly on, but unfortunately left with it slightly askew.

The problem was whilst gibbering on about usability I found many of my ideas got knocked down as they contradicted dyslexia conventions.

The final home page design:


Continue reading >>

< older posts | newer posts >