As I write this, Sam is busy delivering meme training for the company. For those interested in memes, social media and viral videos there really are no words to describe how immensely, insanely amazing the old spice campaign has been. This video sums up the whole thing:
Silverfish Handcatch!
To make this post useful in some way – why not consider how you might actually engage with people next time you’re running a social media campaign – don’t treat it as broadcast, treat it as a two way conversation.

Tom Critchlow Tom Critchlow is VP Operations for the NYC office, living in Brooklyn and working in Manhattan. Fiercely curious about most things and passionate about everything.
Haha
Silverfish Handcatch!