SEOMoz have released another beautiful piece of linkbait. It is both beautiful to look at and very nicely executed: SEO quiz. But then I would say that because they have played to my ego perfectly. I got 93% making me an SEO ‘dark lord’:
I’m not too disappointed to have missed out on full marks (OK, I’m a little disappointed), but of the questions I got wrong, one had the following in the explanation:
This is a tough question, and the answer is even somewhat debatable
Needless to say, I would debate that one…
Another was on the definition of SEO versus SEM. There were two sensible answers (one having SEM as a superset of SEO including PPC and one having SEM effectively meaning PPC). I have heard it used both ways and picked a different one to the ‘mozzers.
Ah well. It’ll do.
Will Critchlow : Will founded Distilled with Duncan in 2005. Since then, he has consulted with some of the world’s largest organisations and most famous websites, spoken at most major industry events and regularly appeared in local and national press.Follow @willcritchlow

Will Critchlow




93% – nice, Will! And doesn’t that badge look neat
Thanks Jane
Yes – it looks great. I’m thinking of getting a badge made.
Maybe not.
A badge? No, a Dark Lord would get a brand. A giant SEO DARK LORD brand on their neck. It would be awesome.
Haha. Yeah. Tempting.