Category Archive: Link Building

The Link Builder’s Guide to Polling

Introduction Polls can get links. They can get a lot of links, from great places… from niche blogs to national media. A poll should be looked at as a tool, and if it doesn’t get links, it’s not because of Continue reading »

Why Content Marketers are Right to Hate on SEOs

Do you self-identify (or have you previously self-identified) as an SEO? If so you likely won’t be too surprised to hear that you’re ‘unpopular’ in the content marketing world. In truth I’d suggest that unpopular doesn’t come close to covering Continue reading »

Balancing Short-term Authority Gains with a Long-term Content Vision

On-site/technical SEO still matters. For brands that already enjoy a healthy amount of inbound links, there is usually a good deal of unrealized value in: Solving crawl problems Optimizing site architecture and internal links Managing redirects/canonical tags to consolidate/reclaim existing Continue reading »

How to Check if your Hard Earned Links are Still Live

Today I’ll show you 4 ways you can bulk check if a set of backlinks are still linking to your website; in addition to that, you’ll learn if they use the rel=”nofollow” tag and how to be updated automatically should either Continue reading »

DistilledLive | Where is Link Building going in 2013?

Whether it’s these little updates, our regular local MeetUps or our industry leading SearchLove conferences, #DistilledLive covers all our live and interactive content. Before Christmas, Will Critchlow talked you through some of the latest industry news to help keep you Continue reading »

Using Personal Experience To Qualify Your Outreach

So, you’ve spent hours slogging through the net for a beautiful list of prospects. You’ve created a great piece of content and have crafted (what you believe is) the perfect pitch that will propel you to supreme internet fame… only Continue reading »

Your Best Link Building Tool in 2013: Community Manager

TL;DR: If you want to build your business online for the long term and really win, hire a community manager. A person who is in charge of knowing, understanding, and keeping up with your community. They will be the main Continue reading »

The Scouting Report for Link Building Rookies

When I first started with Distilled a year ago I was a bright eyed and bushy tailed link builder. I thought I could score a win on ANY site I wanted. Mashable? Sure. New York Times? Why not. I’ll be Continue reading »

Buying Awareness to Build Links

It’s a common dilemma. You work hard to publish a great piece of content, but no one notices it. How can you build an audience when you don’t have one? One solution is to buy the initial traction, which I Continue reading »

SearchLove London 2012 | Day Two at The Congress Centre

Following on from Shelley’s previous post, we hear from day two of SearchLove as it happens in this retrospective live round up post of all the session speakers and topics of the day. So, it’s day two here at The Continue reading »