Category Archive: Reputation Wars

This category will hold a series of posts which compare and contrast the online reputation of various companies.

Reputation Wars – British Airways vs Virgin Atlantic

It’s been a while, but I am pleased to give you the next in the series of Reputation Wars, where we take two big brand names and compare their online reputation. I have changed the format from the last one, Continue reading »

Aggressive Reputation Management

…Or: How to take advantage of competitors who aren’t monitoring their reputation Ok, so here’s the deal. You’ve got your brand, it’s kicking ass online and everyone loves you (or at least no-one can find that site with all the Continue reading »

Reputation Wars – McDonald’s vs Burger King

This is the first of what we hope will be regular posts comparing the online reputation of major brands. This initial post is a bit of a stab in the dark, whilst we try to come up with a good Continue reading »