Will Critchlow : Will founded Distilled with Duncan in 2005. Since then, he has consulted with some of the world’s largest organisations and most famous websites, spoken at most major industry events and regularly appeared in local and national press.
Blog posts by Will Critchlow:
I recently went through the not inconsiderable pain of installing the Microsoft IIS SEO Toolkit. It’s probably easier if you already run IIS servers. Since we are a LAMP shop, I’ve used Microsoft servers before but never installed them. I Continue reading »
It’s late, so without too much commentary, here is my slide deck from SMX Advanced 2010 in London [some of the formatting went a bit screwy - I'm trying to fix that]: Top 10 Analytics Reports If you like this Continue reading »
Recently, I have found myself talking quite a lot about tracking whole visitor paths in Google Analytics. Rand and I discussed the issue in a Whiteboard Friday kill the head or chase the tail and I covered how to get Continue reading »
The message in the length of a tweet: Distilled is opening an office in Seattle and taking over SEOmoz’s consulting business. This might be the single biggest step we have ever taken. In some ways, it’s bigger than when Duncan Continue reading »
To celebrate Burns Night, we ran a little competition on Twitter to give away a bottle of whisky (Ardbeg to be precise) along with a Distilled hoodie. All people had to do in order to enter was follow @distilled or Continue reading »
Update: This competition is now closed. Thanks to everyone who entered. You can read about the winners here We try really hard (OK, not that hard) to hide our love of whisky and any possible influences it might have had Continue reading »
I have only recently realised quite how packed my speaking schedule is over the next couple of months. I have also somehow managed not to write anything here on the Distilled blog about possibly the biggest of them all – Continue reading »
First an admission. I used to be an Excel-monkey for a living. They called it ‘strategy consulting’ but really (at least in the early days) I was driving Excel for hours every day. It was more fun than it sounds Continue reading »
Over the last few months we have seen Google innovating at an unusually high rate. We are going to be in for some interesting times. Nothing ever stands still when it comes to marketing on the internet, but it is Continue reading »
This post (contrary to appearances) isn’t really written by me. Kinza Ahmed has been working with us over the summer as a marketing intern, helping behind the scenes in putting together the hugely successful first conference call among other things. Continue reading »
