Author Archives: Rob Ousbey

Seven things to do at the weekend, to help your SEO

For many people we’re now into the holiday season. As well as lots of turkey, this probably means time away from work and at least a couple of long weekends. For people who do SEO in-house at a company, or more >

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Dot Brand TLDs: My Predictions

ICANN are getting ever closer to allowing companies to register their own Top Level Domains. They have been planning this, literally, for years and years and at this stage I’m actually a little surprised to see it going ahead. When more >

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Social Analytics: Recording +1 and Twitter button usage in Google Analytics

In the last two days, two giants of the web have released new embeddable features for websites.   Google +1 The first is Google +1, a feature to let users share pages they like. You can read Google’s information about +1 for users, more >

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The Internet Without Google – A Story

In a little over a week, I’ll be speaking at Distilled’s #ProSEO seminar in Boston about new web technologies and what these mean for SEO in the future. However, I’d like to take a couple of minutes to take a more >

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Indexation Problems: Diagnosis using Google Webmaster Tools

Issues with page indexation (or lack of it) are typically faced by larger websites. I regularly run into questions about “How can I tell which pages aren’t indexed?” or “Which section of my site has indexation problems?” et cetera. One more >

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Halloween Memes: Pumpkins and Jack-o-Lanterns for the Internet Generation

This time last year, I shared some ideas for Halloween costumes for search marketers. This year I wanted to take a look at some Halloween pumpkin carving ideas that will appeal to internet geeks & video gamers – with some more >

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Remove personalized search and check Google global results in Chrome

For Chrome users: the advice in this post should take you two minutes to implement, and could save you loads of time. How often have you wanted to search Google and see as ‘standard’ a set of results as possible, more >

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The Online Services We Need, Want and Love

  There are a bunch of online apps and services that make running Distilled much much easier, and I wanted to share these with you. This is mostly written from my perspective at Distilled LLC (our new American office) – more >

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6 cool things YOU can do with Google Analytics Custom Variables

The background: in 2009, Google Analytics added a feature – Multiple Custom Variables – which allows you to store additional data in Google Analytics – specifically name/value pairs at a visitor, visit or pageview level. You can then segment and more >

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How to Write a Blog Post

Blog posts begin with a little preamble. This part sets the tone of the article, and helps the reader establish what they’re going to find out over the next 500 words, even though they’ll probably only just read the section more >

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