Phil Nottingham Phil is an SEO Consultant at Distilled London, where he specialises in video, ill-judged humour and complaining about poor design.

Blog posts by Phil Nottingham:

Creating Video Sitemaps for each Video Hosting Platform

The TL:DR of getting pages indexed with a video rich snippet is “submit a video XML sitemap“. Unfortunately, this advice is not much use for the majority of users, who host their content with external providers or social video platforms Continue reading »

Getting Video Results in Google

NOTE: This article is now somewhat dated. For a more up to date and in-depth look at getting video rich snippets, please check out this post. The following post is a beginner’s Video SEO blueprint. Follow the steps below to Continue reading »

Guide to the Facebook Open Graph

Open Graph is Facebook’s new protocol which allows 3rd party websites and webapps to connect user activity on-site with user activity on Facebook. Through defining “objects” (piece of content) and “actions” (watch, read, listen etc) Open Graph enables your product to Continue reading »

SEO as Website Dramaturgy

In modern theatre making, a dramaturg is a professional critic and literary consultant whose job it is to act as the voice of the play in the rehearsal room, ensuring the play comes across effectively to a contemporary audience and Continue reading »

Outreach in Difficult Niches

Link-building for sites in certain fields is inherently tricky. Any seasoned SEO will be intimately familiar with this. You can have identical outreach email templates for two completely different sites, send speculative enquiries to identical targets and invariably find that Continue reading »

Creating Awesome Videos for SEO

Anyone can make excellent, high quality, link worthy video. I’m serious. Over the past 5 years or so, the exponential ramp of technological progress has allowed the creation of high-quality film to become a viable consumer activity — a hobby Continue reading »