cheri-percy | distilled

cheri-percy

Blog posts by cheri-percy:

Data vs Personas for Content Planning, DistilledLive video discussion

By cheri-percy. Published May 6, 2013 in the Content, Distilled, Video category

The last DistilledLive video came from our London team and talked you through some positive ways to give feedback to your designers when it comes to producing content. In this edition, we’re moving on from the design of the content Continue reading »

LinkLove London 2013 videos are now available

By cheri-percy. Published April 29, 2013 in the Distilled, LinkLove London 2013 category

This may well have been the last LinkLove but here at Distilled we were set to make this the best one yet and the quality of speaker sessions [not to mention, line of mid conference refreshments and activities; Scaletrix, anyone?] were Continue reading »

How should you feed back to your designers? DistilledLive London video discussion

By cheri-percy. Published April 16, 2013 in the Distilled, Web Design category

We caught up with Kate Morris and Kristina Kledzik over in Seattle for the last DistilledLive video and an enthused chat on Real Company, ahem, Stuff. This week, we’re back in London asking lead designers, Leonie Wharton and Matt Mitchell-Camp Continue reading »

DistilledU video: 80 hours of HD video, interactive modules and bacon

By cheri-percy. Published April 12, 2013 in the Distilled, Video category

Understanding Real Company, ahem “Stuff”, DistilledLive Seattle video discussion

By cheri-percy. Published April 8, 2013 in the Distilled, Marketing category

In the last DistilledLive video, Will and Bridget gave their thoughts on mobile sites and search. For this week’s edition however, we’re heading back to the Seattle offices to talk through a much discussed turn of phrase within the industry of late. Our Continue reading »

LinkLove London 2013, Bowler hats and Breweries

By cheri-percy. Published March 20, 2013 in the Distilled, Link Building, LinkLove London 2013, Marketing, SEO category

There’s not many search conferences where you will find yourself being greeted by a chipper gent in a bowler hat on entry or that welcomes a spot of Scalectrix at lunch; must be LinkLove! Yet, whilst Will Critchlow went on Continue reading »

Mobile sites and search DistilledLive video discussion

By cheri-percy. Published March 18, 2013 in the Distilled, Mobile, SEO, Web Design category

In the last DistilledLive video, we talked through the current hot topic of late, content marketing, with the people who know it best; the Outreach team in Seattle. You can also, check out Adria Saracino’s Hangout on the very same subject if you Continue reading »

A/B testing | Optimizely wins and fails

By cheri-percy. Published March 8, 2013 in the CRO, Distilled, Web Design category

There’s possibly some stigma attached to the idea of Conversion Rate Optimisation. The name alone is a little daunting and then there’s all those other acronyms floating around the search landscape; SEO, RCS, WTF!? It’s hard not to get caught Continue reading »

DistilledLive Seattle | Creating a Content Marketing Strategy for Outreach

By cheri-percy. Published March 4, 2013 in the Content, Distilled, Outreach, Video category

We got technical for the last edition of DistilledLive London as Dave Sottimano and Tom Anthony gave their thoughts on hreflang. But with the DistilledLive Seattle Meet Up just around the corner, we thought we’d take a look at current hot topic, Content Marketing with the people Continue reading »