Monthly Archives: January 2009

SEMMY Finalist in ‘Local Search’

Posted by Lucy Langdon on January 29, 2009 in the SEO category

A quick update and a polite request following on from my Four SEMMYs and a Silence post last week. Quick Update I got through to the finals- vote for me here! Thanks very much to the judging panel. I feel more >

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The Problem with Google’s Broad (Advanced) Match Keywords

Posted by Richard Cotton on January 27, 2009 in the PPC, Web Design category

I just read a very interesting blog post from the Rimm-Kaufman Group about the changes that Google had made to Broad match keywords and the resulting effects. In the article they point out how the performance of broad match terms more >

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Social Media Impersonation

Posted by Will Critchlow on January 22, 2009 in the Reputation category

I have recently seen a number of well-known people on twitter being impersonated by people who set up cheeky accounts with: the same profile picture the same full name the same username ending with an underscore (username_) When you get more >

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The Five Second Test usability tool

Posted by Leonie on January 22, 2009 in the Reputation Monitor category

The five second test is a simple usability test that helps you measure the effectiveness of your user interfaces.  Distilled have been using this tool to discover what users notice most about our website.   The tool works by flashing more >

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Four SEMMY*’s And A Silence (with an 4 x award nominated cast)

Posted by Lucy Langdon on January 21, 2009 in the Reputation Monitor category

PREMISE An intrepid troupe of online adventurers journey through the Internet in search of search engine success, linkjuice love and traffic satisfaction. CAST Bill Murray : Will Critchlow (Director of Distilled) Woody Allen : Duncan Morris (Director of Distilled) Brad more >

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Inspiration away from the computer

Posted by Leonie on January 13, 2009 in the Reputation Monitor category

Hello, I am Leonie the designer here at Distilled, I wanted to share how I gather inspiration at the beginning of a project, and also to ask how you get yours. There is only so much inspiration I can gather more >

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Community Building Insights: An Interview with Martin Reed

Posted by Lucy Langdon on January 9, 2009 in the Interviews category

Martin Reed is an online community builder who got in touch with us recently. He’s been in the industry for quite a while now and started his latest community, aimed at women and called Female Forum, last year. His blog, more >

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Practical Tips for Online Reputation Management: #1 – Hide your referer keywords

Posted by Rob Ousbey on January 6, 2009 in the Distilled, Reputation, Reputation Monitor category

You can configure Firefox to hide your referer string (aka: referrer string), which – amongst other benefits – helps to mask any suggestive Google searches you may have done to probe a site.

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