Monthly Archives: March 2008

Twitter for change: The power of Twitter for reputation management

Posted by Will Critchlow on March 28, 2008 in the Reputation category

OK, so twitter may be the worst thing that has happened since the invention of the Internet for productivity in the office (beating Facebook walls by a country mile), but it has its uses. One of these uses is online more >

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Managing Reputation Management’s Reputation

Posted by Lucy Langdon on March 27, 2008 in the Reputation Monitor category

Reputation management has been hitting the headlines recently for all sorts of reasons. But what kind of reputation has ‘reputation management’ got? Managing the reputation of a company in need (or teaching them how to do it themselves) is an more >

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My First Girl Geek Dinner

Posted by Lucy Langdon on March 26, 2008 in the SEO category

Nervous? No, never, not me. With a refreshing glass of water obligingly pushed into my hand (wish I’d hit the complimentary wine a little earlier- it was all gone by the time I felt composed enough to partake- that’ll learn more >

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New AdWords policy: um, Google, I think you mean ‘domain’, not ‘URL’

Posted by Will Critchlow on March 25, 2008 in the PPC category

Google has a new policy that all AdWords display URLs must match destination URLs. I think they must be confusing ‘domain’ with ‘URL’. The guidelines say: In line with our existing policy, we will continue to require that your ad’s more >

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How to get RSS into Excel: Google docs for analysing online buzz

Posted by Will Critchlow on March 20, 2008 in the Reputation Monitor category

A lot of search conversation online is about: online marketing (of one form or another) – often including encouraging more conversations about a client online reputation monitoring – in real time and looking at both alerts about bad news and more >

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Does ‘mobile internet’ mean ‘internet on the handset’?

Posted by Will Critchlow on March 13, 2008 in the Mobile category

In the course of some of the work we have been doing recently, we have been thinking about the differences in mobile usage between the UK and the US. There are a lot of reasons why people use phones differently more >

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Local search? Who wants a bite of the apple?

Posted by Lucy Langdon on March 10, 2008 in the Geo Location category

Users of google.co.uk will be familiar with the choice to trim results from ‘the web’ to ‘pages from the UK’ when searching. For those of you who aren’t, it’s just an option to refine your search from the google.co.uk page- more >

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8 Random Things About Tom Critchlow

Posted by Tom Critchlow on March 10, 2008 in the Distilled category

This is a pretty exciting time folks – I’ve been tagged in my first internet meme by Cher from Nic n Cher! So here goes, 8 random things about me: 1) I don’t eat pigeon. I’m not vegetarian (not by more >

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Video: Internationalisation or Internationalization – a tricky problem

Posted by Will Critchlow on March 4, 2008 in the Geo Location category

To make up for not being in the newspapers on Sunday (after two weeks in a row), I had the great pleasure of appearing in an SEOmoz whiteboard ‘Friday’ (which wasn’t on Friday since they filmed loads at SMX last more >

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