Monthly Archives: October 2007

Learning more about advertising travel online

Posted by Will Critchlow on October 17, 2007 in the PPC category

The main point of the Microsoft event I was at yesterday was around improving travel advertising. We started with a bunch of numbers about how things compare from adCenter to the other players in this space: Conversions Across the board, more >

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What is Microsoft up to in search?

Posted by Will Critchlow on October 17, 2007 in the SEO category

I spent yesterday afternoon at Microsoft’s shiny London offices near Victoria (xboxes in reception – gotta love that). I was there for their focus on travel advertising. Since we represent a couple of search clients in both paid and natural more >

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Dear RedFly Marketing – Please Can You Modify Your Firefox Plugin?

Posted by Tom Critchlow on October 16, 2007 in the SEO category

So I included Red Fly’s Google Global plugin in my recent post about essential SEO plugins for Firefox and while using it this morning I realised that it didn’t actually work quite how I thought it did. At the moment, more >

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How to advertise travel services on Microsoft AdCenter: Tuesday 16th October

Posted by Will Critchlow on October 12, 2007 in the PPC category

I’ve just reserved a place to go along to the Microsoft-organised afternoon for people advertising travel products and services on Microsoft AdCenter on Tuesday. Are any of our readers going? One of the reasons I’m interested in going is that more >

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Equip Your Firefox for an SEO Adventure

Posted by Tom Critchlow on October 10, 2007 in the SEO category

I take a swing at the cloaking dragon with my Firefox +3 Sigh. I miss those days in my glorious youth when I used to battle dragons and demons. Leaping over ravines of burning lava to reach the treasure in more >

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Guest post: The Truth Will Out

Posted by Will Critchlow on October 8, 2007 in the Reputation Monitor category

And now for something a little different. I met Crispian Cuss and his colleague Nick Archer recently after an introduction by a friend. They run Pittacus – specialising in advising companies about threats to their reputations. In their words: Pittacus more >

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Just links? Boring…

Posted by Will Critchlow on October 8, 2007 in the Reputation category

So, I said before that I wasn’t going to make a habit of link posts. Well, that was before we got burgled and I ran out of time to write a proper post. So, with no lolcats in sight: Jennifer more >

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Live blogging a crime scene: Distilled offices broken into

Posted by Will Critchlow on October 6, 2007 in the Distilled category

So it’s not entirely the way I’d choose to spend a Saturday afternoon; sat outside our offices waiting for the police scene of crime officers to arrive to do their forensic stuff after some !*?!! smashed our lovely new front more >

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