Monthly Archives: June 2007
…but no more than mail order companies… The Telegraph reports that the OFT (Office of Fair Trading) says most online businesses don’t know the law as it relates to consumers (for example, did you know that in the UK, consumers more >
We came across an article in the Wall Street Journal via Reputation Advisor. It’s a shame the journalist didn’t speak to some of the more responsible elements of the reputation management industry while writing the article. It comes across as more >
Writing in the FT, Baroness Kingsmill (former deputy chairman of the Competition Commission) calls for an inquiry into Google‘s pseudo-monopoly (I found this via searchengineland). She positions it as a small-business issue, saying: by far the largest and most vulnerable more >
While toiling away trying to unlock the secrets of linkbait it occurred to me that there’s something missing from 90% of linkbait attempts (figure plucked from thin air). It might not stop them from being popular, they may well still more >
Google are now incorporating your personal search and click history into the display of adverts. You are likely to see this manifest itself as your ad disappearing when you carry out your searches. If you do the search a lot more >
We’ve just come across an article from Joost about making your reputation management look natural. It’s a good point and one that we thought was worth summarising here: The essential point is that someone doing a search for a company more >
I did a search for ‘mars bar’ while doing some research for a reporter the other day and I noticed that the second result at Google is wikipedia, with a 2nd, indented result about deep fried mars bars (also at more >
We’ve written before about the how to improve your online reputation as well as what we called aggressive reputation management where you attempt to rank for your competitors’ brands. There is another use for reputation monitoring, however, which is to more >
Have you ever made a mistake that cost your company $30,000? I suspect for most of us the answer is no, or at least we think the answer is no. What if the mistake was something that you didn’t even more >
Recently I have been doing a lot of link-building for our clients, partly because it’s my job and partly because I just love SEO (all fanmail to my usual address please ) but mainly because I’ve recently come up with more >
Want to stay ahead of the competition in 2012?
Become a fan of Distilled
Follow @Distilled
distilled: New Blog Post: 8 PPC Spring Cleaning Necessities http://t.co/vZiYLfpX