Monthly Archives: June 2007
Google AdWords have released a new report for monitoring the search queries that trigger clicks on your adverts (I found this via SEOmoz). I have just been playing around with this report on a couple of our client accounts and more >
DaveN points to an upcoming release of an AdCenter accreditation system similar to getting ‘Google Qualified’ status. I like a lot of what AdCenter is doing at the moment and the name of the program (adexcellence) gives me hope that more >
Something a bit light-hearted for a Friday evening. A little while back, Rand at SEOmoz wrote about the headline-writing lessons to be learnt from reading trashy magazines (I think, though I can’t seem to find the post now). We’re talking more >
I just read Kelvin’s post on Marketing Pilgrim about Gordon Brown’s reputation management. Worth a read. We have toyed with doing a reputation wars between two politicians, but we need to improve our tools a little bit first. At the more >
I met Louise Third from Integra Communications at an event recently where she was speaking on the subject of DIY PR. I was very impressed with her energy and enthusiasm for small businesses and getting coverage for all. We got more >
Ok, so I’ve been busy and not really had a chance to post (also – I’ve been uninspired). I’m keeping this post short and sweet, so let’s start by talking about Raymond Chandler. Say what? Well – I love reading more >
On Wednesday 11th July, we are running a seminar at our offices at Waterloo called How to make PR work online. The seminar will last for 2 hours, with a break for some nibbles, a glass of wine or a more >
As I was walking through the station yesterday, my eye was caught by the headlines on The Evening Standard, the paid-for newspaper that competes with the various freesheets in London (thelondonpaper and whatever the other one is called). It often more >
I’ve been doing some quite fun stuff involving advanced maths over the last couple of days. It’s good to do hard theoretical stuff from time to time. Because it’s been a while, I had to revise my stats quite a more >
I had a post all written asking “Does all the stuff that has been written about webmaster central apply to all the countries they’ve rolled it out to?”. We had been seeing, across our own website and a number of more >
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